To increase your followers on social media you can:

• Create conversation starting or viral content
• Maintain consistency in posting
• Post during peak times by scheduling strategically
• Engage with your followers
• Use keywords and relevant hashtags

Besides, you can always rely on an experienced social media marketing company for content management and optimization services.

Curious Check has experienced marketing strategists that can handle your social media posting and engagement in a way that generates high ROI.

There’s no right answer when it comes to determining an ideal posting frequency on social media. Explore how active your target audience is and then determine your posting strategy.

Be warned that posting too often will only agitate your followers. They might unfollow you once they see their news feed flooded with your posts every now and then. At the same time, not posting enough might also make your followers think that your business has taken a nosedive.

Striking the right balance is vital. According to social media management experts posting once per day is optimal.

Several intangible factors are involved when it comes to measuring the effectiveness and ROI of your social media. However, you can consider 

• Engagement
• Reach
• Traffic
• Conversions

Another simple formula to calculate ROI% would be: Profit you’ve made through your social media campaigns/ Total investment on your SMM * 100.

Paid social media advertising is a great way to enhance your visibility and reach people that your posts are not able to reach organically.  Additionally, you can benefit from:

• Amplified reach
• Higher engagement
• Growth in high-quality traffic
• Enhanced conversion rate

While we won’t suggest relying completely on paid social media advertising, but boosting your important posts every now and then can be a great driver of conversion. Trust our social media marketing company to help you implement a powerful strategy with the right amount of paid and organic campaigns.